Quirky family meets Delhi

Quirky family meets Delhi

    Delhiites got to meet one of the craziest families recently — the Kurkure family. Kurkure unveiled its allnew ‘Tedha Hai Par Mera Hai’ family, comprising Parineeti Chopra, Kunal Kapoor, Boman Irani, Ramyakrishnan, Farida Jalal and Shivansh. They spent a fun day in Delhi, driving around in a vintage car and interacting with fans later.
    Nalin Sood, Executive Vice President, Foods, PepsiCo India, said, “This campaign signals Kurkure’s evolution as a mega brand which has products for all members of the family. For the first time, we have introduced a campaign with five powerpacked stars.”
    Each of the family members are quirky in their own way. Farida is ‘Social Butterfly Dadi’ — she is young at heart and isn’t your typical grandmother. Boman, the elder son of the family, is a ‘Chupa Rustam’. While he is afraid of his loving yet dominating wife, he manages to humour everybody. Ramya Krishnan is the ‘Perfect Bhabhi’, a perfection-obsessed elder bahu who bosses over her husband. Their son, Bhukkad, is one of the biggest Kurkure fans. Kunal is the younger son of the family, a ‘Bollywood Banker’ — an actor at heart but stuck in the wrong job of a being banker. And Parineeti, his wife, is the ‘Bahu Remix’ — she is the modern bahu but still respects traditions.
    Don’t miss the action on your TV as the Kurkure family goes live from December 15.

Ramya Krishnan

Meet the Kurkure family. (Clockwise, from left) Kunal Kapoor, Farida Jalal, Parineeti Chopra, Boman Irani and Shivansh. They posed for us in a vintage car, as they chorused ‘Tedha hai par mera hai’. South actress Ramya (left) is also part of the family