Are you part of a film title yet? With the increasing use of first names in film titles, one shouldn't be too surprised to find a film featuring your name

Are you part of a film title yet?

With the increasing use of first names in film titles, one shouldn't be too surprised to find a film featuring your name


Not too long ago, there was a phase in Bollywood when four to seven worded titles ruled the marquee, then came a time when majority of the film titles were actually part of lyrics of old numbers. Then came a phase where titles had a tagline for company, and this was followed by one worded English or Hinglish titles. But of late, filmmakers here seemed to have developed a strange fascination for names and that extend beyond the Munnis, Sheilas and Dhannos used in the songs. Names are increasingly being used as part of the film titles as well, which can be said to have kickstarted in 2010 with My Name is Khan. The trend however picked steam
this year with almost 20 film titles featuring names and is expected to continue in the next year too with films like Bol Bachchan, Rowdy Rathore, Bittoo Boss, Paan Singh Tomar among others lined up for release.
While filmmaker Amole Gupte who directed Stanley Ka Dabba reveals that since his film was a kiddie flick, he needed a name that would clearly show what the film was all about, director Anand L Rai explains that Tanu Weds Manu sounded catchy and made it easy to associate it with the theme of the film. And the two like several other filmmakers insist that the titles had nothing to do with trying to keep up with the trend.
Trade analysts feel that it may not be completely a co-incidence, but agree that the names may not have been used only to fit in the trend. "Often what happens is that the buzz around the other titles sub-consciously
makes it sound catchy and the fact is that these titles do work for sure, as they are easy to grasp," opines trade analyst Taran Adarsh. "Also not only do these titles have a global appeal, but work across the masses and classes barriers here as well, which the English or Hinglish titles couldn't to some extent," adds Taran.
Industry watchers also feel that using the names of the lead protagonist as in the title like Singham or Shabri clearly give out the message that the film is about them and automatically establish their power quotient. Well, clearly the adage 'What's in a name?' has a different reply in B'wood from the one that Shakespeare would've expected!

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